We collect from all types of people undergoing financial distress and how they talk with us determines how we tackle them. Usually, customers are just ‘normal’ when under distress, but how to deal with ‘special’ people. Like people with over-inflated egos, VIPs, and even narcissists in financial distress?

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In this age of Customer Experience, numerous companies say, ‘customers are the lifeblood of our business.’ They also may tell their investors, customers, and employees:

– “Customers are always right.”

– “Customers are the reason we’re here.”

– “No customer; no you.”

Those taglines should apply to most of our customers, but there is a tiny minority who are sheer dumb-asses. Let’s face it, there are some terrible customers out there. Many will negatively affect your company’s profits and employees.

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